PROJECT OVERVIEW

Collaborative Design Project
Wayne State University

As part of the Graphic Design Senior Studio course at Wayne State University, I collaborated with fellow students to develop the visual identity and promotional materials for the 2022 Senior Showcase. Our class was responsible for designing the brand identity consisting of logos, brand colors and illustrations. We also worked on marketing assets including Instagram carousels, posters and email invitations, targeting students, faculty, friends, and family.

On top of designing all the marketing and promotional materials, we also played a hands-on role in the gallery setup and event coordination, as well as the making of our own pieces and projects for the show.

This project provided valuable experience in asset creation, print production, environmental design, and most importantly, collaborative teamwork in a professional studio environment.